Announcing my new ebook 'Usability of web photos'

I’m on a mission to try and improve the usability and effectiveness of web photos.

In every UX  project I work on, I see just how important photos are in terms of conversion, trust, behaviour and user understanding.

What amazes me is the lack of attention that photos get during the design process from a usability and user experience perspective.

As UX professionals we are ideally placed to help select and evaluate photos in terms of usability and effectiveness.

So how can help to improve the effectiveness of photos on your next project?

 

Within 'Usability of web photos' , I give you everything you need to get started, as well as a new checklist to use to evaluate the usability and effectiveness of web photos.

In the 60 page ebook I cover:

 

Part 1: What are usable photos and why are they so important?

In this chapter I explain just how we can think about photos in terms of usability and user experience. I also talk about some of the psychological reasons behind the importance of photos.

 

Part 2: Photo usability stories from the coalface.

Every time I conduct user research I observe fundamental usability problems that are caused directly by the photos. In this chapter I share a few of my favourite photo sability success and disaster stories.

 

Part 3: How do you know if a photo is usable or not?

Many of you will have conducted expert reviews of digital products and services using heuristic evaluation tchniques. I’ve come up with my own checklist for you to use to evaluate the usability and effectiveness of photos.

 

Part 4: The digital design process and web photo usability

I think the design process is broken when it comes to photos. We pretty much ignore them and then leave selectign them until far too late in the process. In this section I interview a commercial photographer and a digital design director to uncover the issues they face when creating and designing with photos in commerical projects.

 

Part 5: User-Centred design techniques to improve photo usability

In the final chapter I share ten simple techniques that you can use that will help to improve the effectiveness and usability of photos on your own web projects.

 

The book is available now from Amazon.