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Chris Berridge Creative Director

Chris has been working and playing in the digital sphere as variously an Art Director, eCommerce Analyst, Visual Designer, Creative Director and (early on) Web Designer for well over 13 years.

As an experienced and versatile designer Chris’s focus is on the creative direction of cxpartners’ projects, with a particular area of interest being the crossover between UX design and visual design.

Past clients and employers include the BBC, HermanMiller, Penguin Books, Panasonic, Adidas, The Welsh Assembly, GE Capital and LEGO.

Chris started his digital adventure at GE Capital, continued it at Herman Miller Europe and then formed his own consultancy before joining cxpartners in early 2011.

And when Chris isn’t focusing on visual design?

Chris spends his leisure hours chasing footballs around muddy pitches or being chased by his little boy in the garden. When no mud is available, Chris takes his lovely family down to the coast in their beat-up campervan.

Contact Chris

  • 0117 930 3554
  • chris.berridge@cxpartners.co.uk
  • @chris_berridge

Chris's recent articles

We’re hiring!

UPDATE: We’ve filled this position. Thanks for all the excellent applications folks!

Responsive Design & ROI – observations from the coalface

As Responsive design starts to be recognised as a valid mainstream approach to maximising ROI, we thought we’d share some of our observations from being at the coalface.

An alternative approach to product page design

.net magazine recently asked me to design the perfect eCommerce product page as a part of their ‘build-off’ feature. This is an excerpt from that feature.

Related case studies

Charles Tyrwhitt

British clothing vendor Charles Tyrwhitt asked us to completely redesign their website. They subsequently received a 27% increase in conversions and Redesign Of The Year at the National eCommerce Awards.

Kelkoo Select

This is a case study for Kelkoo

Channel 4

Channel 4 asked us to help them explore different ways of increasing user engagement, loyalty and membership to the news section of www.channel4.com.

Halfords

Halfords Autocentre asked us to rebrand their new website in a way that was subtly unique and separate from, yet faithful to, the existing Halfords brand identity.

iExplore

The TUI Activity holiday group came to us to design a new portal site

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