Posts Tagged ‘user requirements’
Using ethnography to improve user experience
Posted Wednesday, November 4th, 2009 by Bonny Colville-HydeEthnography is a research method that can be used to find out how to make your brand more appealing to your customers. In this blog Bonny looks at how cxpartners use ethnography to provide insights in to customer journeys.
Ecommerce optimisation tips part 3: Combining web analytics with user research
Posted Friday, July 17th, 2009 by James ChudleyAs part of our series of posts looking at ecommerce optimisation, we look at how analytics data can be used with usability testing to inform better ecommerce sites.
The secret to SEO: It’s about users
Posted Monday, March 2nd, 2009 by Giles ColborneGiles recently took part in an SEO panel discussion looking at what really helps get good search rankings on Google.
Using personas
Posted Friday, October 31st, 2008 by Bonny Colville-HydePersonas can be really useful tools for web teams to use, but they are often neglected or used poorly.