Posts Tagged ‘research’
Email newsletter design guidelines
Posted Friday, March 5th, 2010 by Chui Chui TanChui Chui shares tips and guidelines that you can use when designing, creating and sending email newsletters to your customers.
Five tips to improve your user interface design
Posted Thursday, January 14th, 2010 by Richard CaddickFive top tips to improve user interface design at an early stage of project development.
Using ethnography to improve user experience
Posted Wednesday, November 4th, 2009 by Bonny Colville-HydeEthnography is a research method that can be used to find out how to make your brand more appealing to your customers. In this blog Bonny looks at how cxpartners use ethnography to provide insights in to customer journeys.
Qualitative research part 1: A primer
Posted Wednesday, October 14th, 2009 by Walt BuchanA primer that introduces the foundations of qualitative research, reliability and validity. In part two we look at the threats to reliability and validity and how we deal with them during user experience fieldwork, in depth interviews (IDIs) and usability testing.
The myth of the page fold: evidence from user testing
Posted Friday, September 18th, 2009 by Joe LeechJoe and Fiz break down the myth of the page fold with evidence from user testing, and give some tips to ensure content below the fold gets seen.
What people see before they buy: Design guidelines for e-commerce product pages with eyetracking data
Posted Friday, August 21st, 2009 by Chui Chui TanTen guidelines to help you design better product pages for ecommerce websites, with eyetracking data evidence.
How eye tracking is informing our navigation design
Posted Friday, July 24th, 2009 by Richard CaddickWe’ve been using eye tracking data to inform our navigation design, making websites easier for users and producing higher conversion rates for our clients.
Thoughts on interaction design for visually impaired users
Posted Friday, July 10th, 2009 by James RosenbergAccessibility needs to do more than just make it possible for people with disabilities to use a website – it needs to make it an enjoyable experience too.
International differences: What cultural differences can we see between Western and Asian websites?
Posted Monday, June 15th, 2009 by Chui Chui TanChui Chui takes a look at the major design differences between some popular websites in Europe/US compared to their Asian equivalents.
Web form design guidelines: an eyetracking study
Posted Monday, April 27th, 2009 by Chui Chui TanChui Chui has been investigating elements of form design using four popular website’s sign up forms. Here are the results of her eye tracking research.