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	<title>cxpartners &#187; persuasion</title>
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		<title>Six persuasion tips from&#160;Autoquake</title>
		<link>http://www.cxpartners.co.uk/thoughts/six_persuasion_tips_from_autoquake.htm</link>
		<comments>http://www.cxpartners.co.uk/thoughts/six_persuasion_tips_from_autoquake.htm#comments</comments>
		<pubDate>Thu, 10 Jun 2010 09:23:50 +0000</pubDate>
		<dc:creator>Walt Buchan</dc:creator>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[persuasion]]></category>
		<category><![CDATA[social proof]]></category>

		<guid isPermaLink="false">http://www.cxpartners.co.uk/?p=2733</guid>
		<description><![CDATA[Six persuasion architecture techniques that are being used, very effectively, on the Autoquake website.]]></description>
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		<title>10 ways you can use photos to influence the user&#160;experience</title>
		<link>http://www.cxpartners.co.uk/thoughts/10_ways_to_use_photos_to_enhance_the_user_experience.htm</link>
		<comments>http://www.cxpartners.co.uk/thoughts/10_ways_to_use_photos_to_enhance_the_user_experience.htm#comments</comments>
		<pubDate>Fri, 29 Jan 2010 10:50:15 +0000</pubDate>
		<dc:creator>James Chudley</dc:creator>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[information architecture]]></category>
		<category><![CDATA[persuasion]]></category>
		<category><![CDATA[psychology]]></category>
		<category><![CDATA[social networks]]></category>
		<category><![CDATA[trust]]></category>
		<category><![CDATA[usability]]></category>
		<category><![CDATA[user experience]]></category>

		<guid isPermaLink="false">http://www.cxpartners.co.uk/?p=2338</guid>
		<description><![CDATA[Photos can have a fundamental effect upon the user experience but as UX designers we generally ignore them. In this article James Chudley, our resident photographer, shares ten ways that you can use photos to enhance the user experience as well as suggesting a new way to annotate photographs in your wireframes and prototypes.]]></description>
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		<slash:comments>13</slash:comments>
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		<title>Ecommerce optimisation tips part 6: Using psychology to design for&#160;persuasion</title>
		<link>http://www.cxpartners.co.uk/thoughts/ecommerce_optimisation_tips_part_6_using_psychology_to_design_for_persuasion.htm</link>
		<comments>http://www.cxpartners.co.uk/thoughts/ecommerce_optimisation_tips_part_6_using_psychology_to_design_for_persuasion.htm#comments</comments>
		<pubDate>Mon, 24 Aug 2009 11:50:19 +0000</pubDate>
		<dc:creator>James Chudley</dc:creator>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[persuasion]]></category>
		<category><![CDATA[psychology]]></category>

		<guid isPermaLink="false">http://www.cxpartners.co.uk/?p=410</guid>
		<description><![CDATA[Desiging persuasive websites is crucial, particularly on ecommerce sites where adding an extra percentage to conversion rates can mean adding an extra set of ‘0’s to profits.]]></description>
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		<slash:comments>6</slash:comments>
		</item>
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		<title>Ecommerce optimisation tips part 5: Understanding the factors that encourage people to&#160;buy</title>
		<link>http://www.cxpartners.co.uk/thoughts/ecommerce_optimisation_tips_part_5_understanding_the_factors_that_encourage_people_to_buy.htm</link>
		<comments>http://www.cxpartners.co.uk/thoughts/ecommerce_optimisation_tips_part_5_understanding_the_factors_that_encourage_people_to_buy.htm#comments</comments>
		<pubDate>Tue, 11 Aug 2009 08:34:13 +0000</pubDate>
		<dc:creator>James Chudley</dc:creator>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[persuasion]]></category>
		<category><![CDATA[psychology]]></category>

		<guid isPermaLink="false">http://www.cxpartners.co.uk/?p=385</guid>
		<description><![CDATA[5 Tips to encourage your users to buy from your ecommerce website.]]></description>
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		<title>Ecommerce optimisation tips part 4: 10 guidelines to consider when designing for&#160;trust</title>
		<link>http://www.cxpartners.co.uk/thoughts/ecommerce_optimisation_tips_part_4_10_guidelines_to_consider_when_designing_for_trust.htm</link>
		<comments>http://www.cxpartners.co.uk/thoughts/ecommerce_optimisation_tips_part_4_10_guidelines_to_consider_when_designing_for_trust.htm#comments</comments>
		<pubDate>Fri, 07 Aug 2009 13:00:56 +0000</pubDate>
		<dc:creator>James Chudley</dc:creator>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[guidelines]]></category>
		<category><![CDATA[optimisation]]></category>
		<category><![CDATA[persuasion]]></category>
		<category><![CDATA[trust]]></category>

		<guid isPermaLink="false">http://www.cxpartners.co.uk/?p=375</guid>
		<description><![CDATA[10 guidelines to help you increase your online conversions and help build trust and rapport with your users.]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Design for addiction: Three rules from Tetris and&#160;Twitter</title>
		<link>http://www.cxpartners.co.uk/thoughts/design_for_addiction_three_rules_fromt_tetris_and_twitter.htm</link>
		<comments>http://www.cxpartners.co.uk/thoughts/design_for_addiction_three_rules_fromt_tetris_and_twitter.htm#comments</comments>
		<pubDate>Fri, 26 Jun 2009 14:00:10 +0000</pubDate>
		<dc:creator>Giles Colborne</dc:creator>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[customer journeys]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[games]]></category>
		<category><![CDATA[persuasion]]></category>
		<category><![CDATA[simplicity]]></category>
		<category><![CDATA[user experience]]></category>

		<guid isPermaLink="false">http://www.cxpartners.co.uk/?p=348</guid>
		<description><![CDATA[Twitter and Tetris can teach us a lot about what makes a product addictive and compelling to use.]]></description>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>I&#8217;m just having a look,&#160;thanks.</title>
		<link>http://www.cxpartners.co.uk/thoughts/im_just_having_a_look_thanks.htm</link>
		<comments>http://www.cxpartners.co.uk/thoughts/im_just_having_a_look_thanks.htm#comments</comments>
		<pubDate>Fri, 12 Sep 2008 10:20:12 +0000</pubDate>
		<dc:creator>Walt Buchan</dc:creator>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[persuasion]]></category>
		<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://www.cxpartners.co.uk/?p=250</guid>
		<description><![CDATA[Walt talks about his recent ethnographic research on persuasion and how to encourage users to make online purchases.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Persuasive design part&#160;3</title>
		<link>http://www.cxpartners.co.uk/thoughts/persuasive-design-part-3.htm</link>
		<comments>http://www.cxpartners.co.uk/thoughts/persuasive-design-part-3.htm#comments</comments>
		<pubDate>Mon, 25 Jun 2007 18:23:22 +0000</pubDate>
		<dc:creator>Richard Caddick</dc:creator>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[persuasion]]></category>

		<guid isPermaLink="false">http://www.cxpartners.co.uk/thoughts/persuasive-design-part-3.htm</guid>
		<description><![CDATA[A couple of things about the design were really interesting.
Firstly, the building was designed in a circle. Patients could move along the corridors but never get lost in a maze of wards or dead ends as could easily happen.
Secondly, along the corridor doors were painted different colours to either stand out or blend into the [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Persuasive&#160;design</title>
		<link>http://www.cxpartners.co.uk/photos/persuassive-design-2.htm</link>
		<comments>http://www.cxpartners.co.uk/photos/persuassive-design-2.htm#comments</comments>
		<pubDate>Fri, 22 Jun 2007 09:12:31 +0000</pubDate>
		<dc:creator>Richard Caddick</dc:creator>
				<category><![CDATA[Photos]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[persuasion]]></category>

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]]></description>
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