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	<title>cxpartners &#187; eye tracking</title>
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		<title>Adding an extra dimension to UX with&#160;eyetracking</title>
		<link>http://www.cxpartners.co.uk/thoughts/adding_an_extra_dimension_to_ux_with_eyetracking.htm</link>
		<comments>http://www.cxpartners.co.uk/thoughts/adding_an_extra_dimension_to_ux_with_eyetracking.htm#comments</comments>
		<pubDate>Fri, 26 Feb 2010 15:06:23 +0000</pubDate>
		<dc:creator>Joe Leech</dc:creator>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[eye tracking]]></category>
		<category><![CDATA[UX]]></category>

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		<description><![CDATA[Eyetracking is a useful tool in understanding, measuring and defining the user experience. Joe talks about why it's great.]]></description>
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		<slash:comments>6</slash:comments>
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		<title>The myth of the page fold: evidence from user&#160;testing</title>
		<link>http://www.cxpartners.co.uk/thoughts/the_myth_of_the_page_fold_evidence_from_user_testing.htm</link>
		<comments>http://www.cxpartners.co.uk/thoughts/the_myth_of_the_page_fold_evidence_from_user_testing.htm#comments</comments>
		<pubDate>Fri, 18 Sep 2009 16:30:26 +0000</pubDate>
		<dc:creator>Joe Leech</dc:creator>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[eye tracking]]></category>
		<category><![CDATA[myths]]></category>
		<category><![CDATA[research]]></category>
		<category><![CDATA[usability]]></category>
		<category><![CDATA[user testing]]></category>

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		<description><![CDATA[Joe and Fiz break down the myth of the page fold with evidence from user testing, and give some tips to ensure content below the fold gets seen.]]></description>
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		<slash:comments>142</slash:comments>
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		<title>What people see before they buy: Design guidelines for e-commerce product pages with eyetracking&#160;data</title>
		<link>http://www.cxpartners.co.uk/thoughts/what_people_see_before_they_buy_design_guidelines_for_ecommerce_product_pages_with_eyetracking_data.htm</link>
		<comments>http://www.cxpartners.co.uk/thoughts/what_people_see_before_they_buy_design_guidelines_for_ecommerce_product_pages_with_eyetracking_data.htm#comments</comments>
		<pubDate>Fri, 21 Aug 2009 11:00:04 +0000</pubDate>
		<dc:creator>Chui Chui Tan</dc:creator>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[eye tracking]]></category>
		<category><![CDATA[guidelines]]></category>
		<category><![CDATA[research]]></category>

		<guid isPermaLink="false">http://www.cxpartners.co.uk/?p=399</guid>
		<description><![CDATA[Ten guidelines to help you design better product pages for ecommerce websites, with eyetracking data evidence.]]></description>
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		<slash:comments>14</slash:comments>
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		<title>How eye tracking is informing our navigation&#160;design</title>
		<link>http://www.cxpartners.co.uk/thoughts/how_eyetracking_is_informing_our_navigation_design.htm</link>
		<comments>http://www.cxpartners.co.uk/thoughts/how_eyetracking_is_informing_our_navigation_design.htm#comments</comments>
		<pubDate>Fri, 24 Jul 2009 11:17:02 +0000</pubDate>
		<dc:creator>Richard Caddick</dc:creator>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[eye tracking]]></category>
		<category><![CDATA[navigation]]></category>
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		<guid isPermaLink="false">http://www.cxpartners.co.uk/?p=337</guid>
		<description><![CDATA[We’ve been using eye tracking data to inform our navigation design, making websites easier for users and producing higher conversion rates for our clients.]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Web form design guidelines: an eyetracking&#160;study</title>
		<link>http://www.cxpartners.co.uk/cxinsights/web_forms_design_guidelines_an_eyetracking_study.htm</link>
		<comments>http://www.cxpartners.co.uk/cxinsights/web_forms_design_guidelines_an_eyetracking_study.htm#comments</comments>
		<pubDate>Mon, 27 Apr 2009 17:47:49 +0000</pubDate>
		<dc:creator>Chui Chui Tan</dc:creator>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[cxinsights]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[eye tracking]]></category>
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		<category><![CDATA[interaction design]]></category>
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		<guid isPermaLink="false">http://www.cxpartners.co.uk/?p=307</guid>
		<description><![CDATA[Chui Chui has been investigating elements of form design using four popular website’s sign up forms. Here are the results of her eye tracking research.]]></description>
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		<slash:comments>68</slash:comments>
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		<title>User testing: eye tracking versus think&#160;aloud</title>
		<link>http://www.cxpartners.co.uk/thoughts/user_testing_eye_tracking_v_think_aloud.htm</link>
		<comments>http://www.cxpartners.co.uk/thoughts/user_testing_eye_tracking_v_think_aloud.htm#comments</comments>
		<pubDate>Fri, 27 Mar 2009 10:53:42 +0000</pubDate>
		<dc:creator>Steve Cable</dc:creator>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[eye tracking]]></category>
		<category><![CDATA[think aloud protocol]]></category>
		<category><![CDATA[user testing]]></category>

		<guid isPermaLink="false">http://www.cxpartners.co.uk/?p=298</guid>
		<description><![CDATA[We are often asked which research method is better, Steve takes a look at both methods pro’s and con’s.]]></description>
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		<title>Sharing the love: how men and women shop for Valentine&#160;gifts</title>
		<link>http://www.cxpartners.co.uk/thoughts/sharing-the-love-how-men-and-women-shop-for-valentine-gifts.htm</link>
		<comments>http://www.cxpartners.co.uk/thoughts/sharing-the-love-how-men-and-women-shop-for-valentine-gifts.htm#comments</comments>
		<pubDate>Fri, 13 Feb 2009 13:40:47 +0000</pubDate>
		<dc:creator>Steve Cable</dc:creator>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[eye tracking]]></category>
		<category><![CDATA[research]]></category>

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		<description><![CDATA[What happens when men and women try to buy each other presents online?]]></description>
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