Posts Tagged ‘customer journeys’

Designing for delight

Posted Tuesday, June 1st, 2010 by Giles Colborne

‘We’ve got to surprise and delight our customers’ is one of those mantras that I’ve kept hearing over the years. I’ve always wondered how a company could do that. My research turned up some surprising answers.

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Posted in cxinsights | 1 Comment »

Design for addiction: Three rules from Tetris and Twitter

Posted Friday, June 26th, 2009 by Giles Colborne

Twitter and Tetris can teach us a lot about what makes a product addictive and compelling to use.

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Posted in Thoughts | 3 Comments »

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